Supplemental PR Services
Podcast Outreach
While our standard Elevator Pitch PR package includes some podcast outreach, we also offer a supplemental service that allows us to tap into a larger pool of podcasts. (Warning: There are a limited number of ways to measure podcast listenership, and none of the are particuarly precise. You should assume that most podcasts have very small audiences).
Pricing
$200/hour (Minimum Order 2.5 hours)
+
$250 podcast database fee
Payment Options
There are two payment options
Electronic Invoice
We will email you a Quickbooks invoice. If you pay with your checking account, there is no added cost. If you want to pay by credit card, we will add a 3% surcharge.
Upwork
This allows us to bill you by the hour instead of upfront. If you don’t already have an Upwork account, sign up here for free. It only takes a few minutes. After you create your account, we will send you a contract for the hours you ordered. There is a 5% processing fee (which is reduced to 3% once you’ve spent $1,000 and you pay with a checking account instead of a credit card) and a small contract initiation fee ($.99 to $14.99).
Do We Guarantee Media Coverage?
No, we do not guarantee media coverage.
We merely promise that we will pitch you to a large list of journalists - typically well over 1,000 - who work for a cross-section of the most prominent media organizations in the U.S. and the world.
Since we signed up our first client in 2020, we have secured at least one earned media placement for the majority of the 100+ companies and organizations that have hired us; we often secure multiple placements in a single campaign (our most successful single campaign generated around 40 online, newspaper, magazine, and TV placements among the country’s most storied media outlets).
What Happens After We Distribute Your PR Pitches?
In order to keep our fee as low as possible, by default we do not handle post-pitch communication with journalists. In other words, if after receiving the pitch email a journalist replies to learn more, our clients are entirely responsible for answering questions, scheduling interviews, setting up zoom calls, etc.
In order to ensure that all journalist email inquiries are received, prior to the distribution of pitches clients are required to schedule a 15-30 minute auto-forwarding setup video call. During this call, we will instruct the client how to setup email auto-forwarding.
We are also happy to serve as an intermediary for our clients and journalists, schedule interviews, setup Zoom calls, and otherwise stay on top of journalists to ensure they end up covering you, for the following price:
We charge an hourly rate of $250 for all post-pitch journalist communication